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論文名稱 ANALYSIS OF THE EFFECTS OF INCENTIVES ON THE ECO-DRIVING BEHAVIOUR OF BUS DRIVERS
發表日期 2015-12-25
論文收錄分類 TSSCI
所有作者 Wen-Tai Lai; Huai-Zhi Sheu
作者順序 第二作者
通訊作者
刊物名稱 運輸學刊
發表卷數 二十七
是否具有審稿制度
發表期數
期刊或學報出版地國別/地區 NATTWN-中華民國
發表年份 2015
發表月份 12
發表形式 紙本
所屬計劃案
可公開文檔  
可公開文檔  
可公開文檔  


[英文摘要] :
Every year, the bus companies consume millions liters of fuel, and their fuel costs often exceed hundreds of millions of dollars. Therefore, how to reduce fuel consumption has become an important issue for all of the bus companies. Facing this challenge, the encouragement by rewarding them with momentary bonus will be a practical motivation to those drivers for eco-driving behaviour as well asthe cognitive belief. The aim of this study is to explore the effects of incentive factors of such “reward system” that will correlate with the behaviour of eco-driving. This study collects the data of fuel-efficiency before and after the “reward system” implementation. Furthermore, this study adopts the theory of planned behavior and personality characteristics to construct the multi-group structural equation model. The results on average fuel consumption per kilometer for the buses before and after the “reward system” show approximately 7.58% reduction in fuel saving per km. Also, changes in “intention” has insignificant positive effects on raising efficiencies in fuel consumption. After the implementation of fuel efficiency incentives, drivers with “Internal Control Personality Characteristics” had better fuel economy responses than those with “External Control Personality Characteristics”.