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| 論文名稱 | 公私部門協力治理之價值共創生態系統：屏東縣佳冬鄉之實踐場域 |
| 研討會開始日期 | 2019-10-12 |
| 研討會結束日期 | 2019-10-13 |
| 所有作者 | 方世杰、蔡振義、戴士欽 |
| 作者順序 | 第二作者 |
| 通訊作者 | 否 |
| 研討會名稱 | 第七届海峡兩岸科技管理學術年會 |
| 是否具有對外公開徵稿及審稿制度 | 是 |
| 研討會舉行之國家 | NATCHN-大陸地區 |
| 研討會舉行之城市 | 大連市 |
| 發表年份 | 2019 |
| 所屬計劃案 | 108WFA0910077 |
| 可公開文檔 |
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| 可公開文檔 | |
| 可公開文檔 |
[摘要] :
本文主要探討公私部門夥伴關係如何透由價值共創建構生態系統，以服務創新模式達成地方文創產業永續發展的目標。基此，本研究將結合雙邊關係的公私部門夥伴關係(private-public partnerships, PPPs)、多邊(multilateral)關係的服務生態系統(service ecosystem)與價值共創觀點，以更高層次與理論視角看待地方人文發展與跨域治理問題。在上述理論基礎下，本文以「共學、共產、共創」三平台為核心，在屏東縣佳冬鄉下六根客庄社區之實踐場域，建構「價值共創生態系統」以整合有形物產、人才、與無形文化資產。在此一生態系統中，透過實體與虛擬的軟硬體平台，讓佳冬地區相關利害關係人，能創造各種相互交流機會。實體平台模式在於打破傳統價值鏈―由上而下之直線關係―的思維，而以「價值平台」概念，讓參與者得以在群組中變換角色，通過學習與實做生產的過程，達到共學、共產、共創價值之目標。此外，更透過虛擬之現代化科技如網路平台，建置並經營官方網站、相關社群，提供豐富的文史、觀光資源，讓佳冬特色地景呈現在大眾之前，達到共享的目的。並以電子傳播、媒體擴散等方式，找回生活與文化的傳統，促成在地子弟的回流，在家鄉發展生活與事業。換言之，本文的主軸乃提供一個價值共創的平台，讓產業(在地生活文化、文創商品、文創活動)、官方(屏東縣政府及在地各社團)、學界(成大、中山、屏大、正修科大、輔英科大、實踐大學、文藻外語大學)等三方，以及多方的利害關係人得以互動，一起建構「價值共創生態系統」以共同形塑文化體驗的經驗。
關鍵詞：公私部門夥伴關係、價值共創生態系統、科技服務創新與產業發展
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